The impact of new production development on organization growth in the soft drink industry.[a case study of seven-up bottling company plc aba]

  • : Ms Word Format
  • : 76 Pages
  • : ₦3000
  • : 1-5 Chapters
  •  
  • Click to DOWNLOAD Materials

THE IMPACT OF NEW PRODUCT DEVELOPMENT ON ORGANIZATIONAL GROWTH IN THE SOFT DRINK INDUSTRY.  (A CASE STUDY OF SEVEN –UP BOTTLING COMPANY PLC ABA)

TABLE OF CONTENT

Title page                                                                        i

Approval page                                                         ii

Dedication                                                               iii

Acknowledgement                                                 iv

Table of content                                                      v

Abstract                                                                  viii

CHAPTER ONE

1.0   Introduction                                                    1

1.1   Background of the study                                1

1.2   Statement of problems                                   6

1.3   Objective of the research                                7

1.4   Research questions                                                8

1.5   Significance of the study                                9

1.6   Scope of the study                                        10

1.7   Limitation of the study                                  11

1.8   Definition of terms                                          12

CHAPTER TWO

2.0   Literature Review                                           16

2.1    Preamble/Introduction                                 16

2.2   Conceptional Framework                               19

2.3    Current literature based on theories/

models and research method                         24

2.4    Summary of the literature review                 27

CHAPTER THREE

3.0   Research Methodology                                    29

3.1  Design of the study                                         29

3.2   Area of the study                                            30

3.3   Population of the study                                  30

3.4   Sample/Sampling techniques                        30

3.5   Method of data collection                               32

3.6  Validity/Reliability of instrument                  33

3.7   Distribution and Retrieval of instrument      34

3.8   Method of analysis                                          35

Leave a Reply