Marketing concept as a tool of improving customer service level in commercial banks [a case study of commercial bank in owerri]

MARKETING CONCEPT AS A TOOL OF IMPROVING CUSTOMER SERVICES LEVEL IN COMMERCIAL BANKS
(A CASE STUDY OF COMMERCIAL BANK IN OWERRI)

Table of Content
Title Page
Approval Page
Dedication
Acknowledgement
AbstractChapter One
1.0 Introduction

1.1 Background Of The Study
1.2 Statement Of Problem
1.3 Need For The Study
1.4 Scope And Limitation Of Study’
1.5 Significance Of The Study
1.6 Definition Of Terms

Chapter Two
2.0 Review Of Related Literature

Chapter Three
3.1 Design Of The Study

3.2 Selection Of Population
3.3 Development Of Research Material
3.4 Research Procedure
3.5 Treatment Of Data

Chapter Four
4.0 Presentation, Analysis And Interpretation Of Data

Chapter Five
5.0 Summary Of Finding

5.1 Conclusion
5.2 Recommendation
References
Appendix

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