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THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICE IN THE OIL SECTOR(A CASE STUDY OF AFRICAN PETROLEUM PLC, PORT-HARCOURT).ND
TABLE OF CONTENTS
CHAPTER ONE:
INTRODUCTION
1.1 Background to the study
1.2 Statement of problem
1.3 Objective of the study
1.4 Formulation of Hypothesis
1.5 Scope of the study
1.6 Significance of the study
1.7 Definition of terms
CHAPTER TWO:
LITERATURE REVIEW
2.1 What is public relation
2.2 Role of public relations executives in
commercial out fit
2.3 Strategy and scope of public relations programmes
2.4 Frame work of public relations programme
2.5 Importance of public relations in all oil industry.
CHAPTER THREE:
RESEARCH DESIGN AND METHODOLOGY
3.1 Sources of data
3.1.1 Primary data
3.1.2 Secondary data
3.2 Area of study
3.3 Research instrument
3.4.1 Questionnaire design/ interview questions
3.4.2 Dichotomous questions
3.4.3 Multiple choice questions
3.4.4 Open-ended questions
3.5 Sampling method used
3.5.1 Sample size and sampling techniques
3.5.2 Sample procedure
3.6 Pilot survey
3.7 Validity of the instrument
3.8 Method of investigation
3.9 Validation of instrument
3.10 Method of data analysis
CHAPTER FOUR:
DATA PRESENTATION AND ANALYSIS
4.1 Part A. a table of responses to sex
4.2 Indication of free access to AP’s public
CHAPTER FIVE:
SUMMARY, CONCLUSION AND RECOMMENDATIONS
5.1 Summary
5.2 Summary of findings
5.3 Conclusions
5.4 Recommendations
5.5 Limitations of the study
Bibliography
Appendix 1
Appendix 11.
