SUSTAINABLE PRACTICES AND TOURISM DEVELOPMENT AT THE NATIONAL MUSEUM IBADAN AS A STUDY AREA

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SUSTAINABLE PRACTICES AND TOURISM DEVELOPMENT AT THE NATIONAL MUSEUM IBADAN AS A STUDY AREA

ABSTRACT

This research explores the role of sustainable practices in tourism development, with a focus on the National Museum Ibadan, Nigeria. The study investigates the current sustainable practices at the museum, their impact on tourism development, the challenges faced in integrating sustainability, and the potential cultural, environmental, and economic benefits of adopting sustainable tourism practices. A quantitative research approach was employed, utilizing a survey questionnaire with a five-point Likert scale to collect data from respondents connected to the museum. The data was analyzed using SPSS. The findings reveal that while several sustainable practices are being implemented at the museum, such as energy conservation and waste management, challenges such as insufficient funding and staff training persist. Despite these challenges, the adoption of sustainable practices has had a positive impact on the museum’s tourism development, with increased visitor numbers and revenue. The research also highlights the significant benefits of sustainable tourism for cultural preservation, environmental conservation, and community engagement. Based on the findings, it is recommended that the museum increase investment in sustainability, explore alternative funding sources and expand staff training and community involvement initiatives.

 

CHAPTER ONE

GENERAL INTRODUCTION

1.1 Background of the Study

Sustainable tourism development is increasingly recognized as a pivotal strategy for the long-term growth of the tourism sector, balancing economic, environmental, and cultural factors. Globally, the tourism industry is undergoing significant changes as destinations seek to align with sustainable practices that ensure the conservation of natural and cultural resources. The concept of sustainability in tourism extends beyond ecological preservation; it includes ensuring that local communities benefit economically and socially from tourism activities. The World Commission on Environment and Development (WCED) defined sustainable development as "development that meets the needs of the present without compromising the ability of future generations to meet their own needs" (WCED, 1987). This definition emerged in response to growing concerns about the rapid degradation of the global environment (Fashola, 2012).

To grasp the concept of sustainable development, it is necessary to first understand what 'development' means. Development involves investments in human capital, infrastructure, institutions, and the environment. It spans multiple areas such as economic, scientific, technological, socio-cultural, psychological, and political aspects of human progress (Eneji et al., 2016). Sustainable development is an integrated approach that emphasizes responsible growth, ensuring that development and resource use do not deplete resources for future generations. The idea of sustainability began to take shape in the 1970s. As noted by Van DerZanden and Cook (2010), the excessive use or mismanagement of natural resources by the present generation leaves fewer and poorer resources for future generations. Therefore, sustainable development calls for a balance between human needs and the ability of the natural environment to regenerate (Ercan, 2011). Ultimately, sustainable development is about meeting present needs while preserving the environment’s capacity to support future generations.

In recent years, tourism has emerged as one of the leading sectors in many economies, providing employment opportunities, generating revenue, and enhancing the global image of host destinations. However, without sustainable management practices, the sector risks causing irreversible damage to both the environment and local cultures. Sustainable tourism not only ensures that tourism remains a source of income and employment but also protects the intrinsic cultural and natural assets that attract visitors. Sustainable practices in tourism development focus on minimizing negative environmental impacts, ensuring equitable distribution of benefits, and promoting local heritage. In this regard, national museums play an essential role in presenting a destination's history and culture to tourists while embodying sustainable practices that preserve valuable cultural resources for future generations. These institutions are central to promoting sustainable tourism by balancing educational objectives with community engagement and conservation efforts.

1.2 Statement of the Problem

The tourism industry, including cultural heritage sites like museums, faces challenges related to sustainability, particularly in the balance between economic development and environmental/cultural preservation. The National Museum Ibadan, like many other heritage sites, struggles with insufficient funding to maintain its infrastructure, manage resources, and implement sustainable tourism practices effectively. There is also a lack of comprehensive policies and strategies that integrate sustainability into the tourism development plans of these sites. This creates a financial burden, limiting the museum's capacity to expand its facilities, improve visitor experiences, and ensure long-term preservation of its cultural assets. Furthermore, the failure to integrate sustainable practices in tourism development leads to the degradation of cultural heritage and natural resources, which in turn limits the potential of the museum to contribute significantly to local economic growth through tourism.

The financial implications of these problems are multifaceted. Insufficient investments in sustainable practices result in high maintenance costs, reduced income from tourism activities, and an inability to attract international tourists, which ultimately hampers economic growth. Culturally, unsustainable practices threaten the authenticity and preservation of the museum's exhibits, risking the loss of valuable heritage. Additionally, the broader economic implications of unsustainable tourism practices extend beyond the museum, affecting surrounding communities that rely on tourism for income. This research aims to explore the role of sustainable practices in enhancing the development of tourism at the National Museum Ibadan, identifying challenges and proposing solutions to address financial, cultural and environmental issues.

1.3 Research Questions

This study seeks to explore the various aspects of sustainable practices in tourism development, specifically within the context of the National Museum Ibadan. The research aims to answer the following key questions:

  1. What are the current sustainable practices implemented at the National Museum Ibadan?
  2. How do these sustainable practices impact the museum’s tourism development and economic growth?
  3. What are the challenges faced by the National Museum Ibadan in integrating sustainable practices into its operations?
  4. How can sustainable tourism practices enhance the cultural and environmental preservation of the National Museum Ibadan?
  5. What financial, cultural, and social benefits can be derived from adopting more sustainable tourism practices at the museum?

1.4 Aims and Objectives

The primary aim of this research is to examine the role of sustainable practices in tourism development, using the National Museum Ibadan as a case study. To achieve this, the study sets out the following objectives:

  1. To identify the existing sustainable practices employed at the National Museum Ibadan.
  2. To assess the impact of these practices on tourism development and local economic growth.
  3. To investigate the barriers and challenges to the implementation of sustainable practices at the museum.
  4. To explore the potential benefits of enhancing sustainable tourism practices at the National Museum Ibadan.
  5. To propose recommendations for improving the integration of sustainability in tourism development at the museum.

1.5 Significance of the Study

This research is significant as it addresses critical issues related to the integration of sustainability into tourism development, particularly within the cultural heritage sector. The findings will provide valuable insights into how sustainable practices can contribute to the preservation of cultural heritage, improve economic outcomes, and enhance the environmental impact of tourism activities. In focusing on the National Museum Ibadan, the study highlights the unique challenges faced by museums in Nigeria and offers practical solutions for improving their sustainability practices. The outcomes of this research could inform policymakers, museum administrators, and tourism developers about effective strategies for promoting sustainable tourism at cultural heritage sites.

1.6 Scope of the Study

This research will focus on the National Museum Ibadan, located in Oyo State, Nigeria. The study will examine the museum’s current tourism development strategies, sustainable practices,

SUSTAINABLE PRACTICES AND TOURISM DEVELOPMENT AT THE NATIONAL MUSEUM IBADAN AS A STUDY AREA

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