THE RELEVANCE OF MARKETING STRATEGIES IN THE BANKING INDUSTRY: A CASE STUDY OF SELECTED RANKS IN KADUNA. ABSTRACT The study is the relevance of marketing strategies in the banking …

THE NIGERIAN DEBT PROBLEM NATURE AND IMPACT Abstract In,the early periods of 1980’s, debt and It s management, causes and consequences were hardly subjects of immense national concern. During …

THE ROLE OF ADVERTISING IN AN ERA OF SCARCITY (A Case Study of Jos International Breweries Plc, Jos) Abstract Advertising as a purposive communication perpetuated by business organisations to …

THE RELEVANCE OF MARKETING IN SMALL SCALE INDUSTRIES ADEDIRAN, PRECIOUS BABATUNDE ABSTRACT This project is concerned with the nature and scope of solving some of the numerious problems faced …

AN APPRAISAL OF ENTERPRISES DEVELOPMENT PROGRAMME OF NATIONAL DIRECTORATE OF EMPLOYMENT IN KOGI STATE 1992 -1997 Abstract This study aimed at investagiting the effects of entrepreneurial skills on youth …

THE MARKETING OF BANKING SERVICES IN THE CURRENT COMPETITIVE ENVIRONMENT. A CASE STUDY OF HABIB NIGERIA BANK LTD. Abstract In a dynamic and ever changing world, the socio-economic setting …

THE MANAGEMENT OF INSURANCE RISKS IN NIGERA: THE CASE FOR REINSURANCE Abstract Commercial and Industrial Investment Attitudes and Opportunities are key ingredients in the realisation of real investment in …

COMMUNICATION AS A MEANS OF INFLUENCING WORK BEHAVIOUR IN ORGANISATIONS. A CASE STUDY OF ZARIA INDUSTRIES LIMITED This paper examines the relationship between ceding office gross premium income, underwriting …

“THE MARKETING OF AGRICULTURAL PRODUCTS: CHAPTER ONE INTRODUCTION Agricultural product which are the main stay for human survival have been molested over time but vacantly more efforts are devoted …

THE ROLE OF MANAGEMENT IN STRATEGIC PLANNING Abstract The 1970s were a successful decade of growth and diversification for Norton Company. In 1979, sales exceeded $1 billion, ranking Norton …

TRAINING AND DEVELPOPMENT AS A TOOL FOR IMPROVING EMPLOYEE PERFORMANCE AND EFFECTIVENESS Abstract Municipal employees have come under fire for poor performance and conduct in their work as some …

EFFECTIVE MARKETING OF GRAPEVINE IN NIGERIA: A CASE STUDY OF UA-EKADOH NIGERIA LIMITED TABLE OF CONTENT Title page- – – – – – – – – i Approval page …

JAN APPRAISAL OF REVENUE GENERATION AND LOCAL GOVERNMENT PERFORMANCE IN NIGERIA: A CASE STUDY OF CHIKUN LOCAL GOVERNMENJAN APPRAISAL OF REVENUE GENERATION AND LOCAL GOVERNMENT PERFORMANCE IN NIGERIA: A …

FINANCIAL MANAGEMENT IN SMALL-SCALE ENGINEERING BASED BUSINESSES: Abstract The exploratory research design was adopted to determine whether the financial management practices of small firms in Nigeria impacted on their …

FINANCING HIGHER EDUCATION IN NIGERIA THE ROLE OF NIGERIAN EDUCATION BANK ABSTRACT The inability of government to satisfy the growing demand for tertiary education has necessitated the entry of …

ORIENTED ECONOMY A CASE STUDY OF UNIVERSAL TRUST BANK, (UTB) OF NIGERIA LIMITED (1994-1997) ABSTRACT Foreign Exchange is the international money widely acceptable for settlement of goods and services …