effectiveness of personal selling in the marketing of capital goods(a case study of anambra motor manufacturing company anammco)
Format: Ms Word, Ms Word | Pages: 76 | Price: ₦5000 | Chapters: 1-5
EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF CAPITAL GOODS(A CASE STUDY OF ANAMBRA MOTOR MANUFACTURING COMPANY ANAMMCO) ABSTRACT This study focused on the effectiveness of personal selling in …