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ASSESSING THE IMPACT OF FINTECH ON PHARMACEUTICAL COMPANY INTERNATIONAL EXPANSION AND MARKET ENTRY.
Abstract:
The rapid growth of financial technology (fintech) has revolutionized various industries, including the pharmaceutical sector. This study aims to assess the impact of fintech on international expansion and market entry strategies employed by pharmaceutical companies. By leveraging advanced digital technologies and innovative financial services, fintech has the potential to reshape the traditional business models and practices in the pharmaceutical industry, enabling companies to navigate complex international markets more efficiently.
This research will employ a mixed-methods approach, combining qualitative and quantitative data collection and analysis techniques. Qualitative methods, such as interviews and case studies, will provide insights into the experiences and perspectives of pharmaceutical industry executives, fintech experts, and regulatory authorities. Quantitative methods, including surveys and data analysis, will help measure the extent to which fintech adoption has influenced international expansion and market entry strategies.
Key areas of investigation will include:
Fintech-enabled payment systems and transactional processes: This study will examine the impact of fintech on streamlining cross-border payment systems, reducing transaction costs, and enhancing financial transparency in international operations.
Risk assessment and mitigation: The research will explore how fintech tools, such as advanced analytics and predictive modeling, can aid pharmaceutical companies in assessing and mitigating risks associated with international expansion, including regulatory compliance and market uncertainties.
Access to capital and funding: The study will investigate how fintech platforms, such as crowdfunding and peer-to-peer lending, have facilitated access to capital for pharmaceutical companies seeking to expand into new markets, particularly in regions with limited traditional financing options.
Market entry strategies and market intelligence: The research will examine how fintech applications, such as data analytics and artificial intelligence, have improved market intelligence capabilities, enabling pharmaceutical companies to make informed decisions on market entry strategies, product positioning, and targeting specific patient populations.
The findings of this study will contribute to the understanding of the role of fintech in the international expansion and market entry of pharmaceutical companies. The research outcomes can inform industry executives, policymakers, and regulatory authorities on the potential benefits, challenges, and best practices associated with fintech adoption in the pharmaceutical sector. Ultimately, this research aims to provide valuable insights into leveraging fintech to enhance global competitiveness and sustainable growth in the pharmaceutical industry.
ASSESSING THE IMPACT OF FINTECH ON PHARMACEUTICAL COMPANY INTERNATIONAL EXPANSION AND MARKET ENTRY.GET MORE MASTERS COMPUTER SCIENCE
